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Video Explains Our Process

General Alexander Haig, host of World Business Review’s “On Location” program, interviewed The Understanding & Insight Group’s Founder and President, Jacqueline Beckley about their distinctive approach to understanding consumers and its ground–breaking application to businesses. Entitled “The Understanding & Insight Group: Catalyst for Adaptive Growth,” the program received wide exposure from 2002-2004 in the U.S. and internationally on the PBS and CNBC networks, United Airlines’ In–Flight System and in streaming video on Yahoo Business.


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